Last updated: 9 July 2026
New Chapter Business Sales (“we”, “us”, “our”) is a business brokerage based in Townsville, Queensland, providing business valuations, business sales, pre-sale consulting, and buyer-matching services across Australia. We are committed to protecting your personal information and handling it in accordance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs) and the Spam Act 2003 (Cth).
This Privacy Policy explains how we collect, hold, use and disclose personal information through our website (newchapterbusinesssales.com.au) and in the course of providing our services.
1. What personal information do we collect?
The kinds of personal information we collect depend on how you interact with us and may include:
- Identity and contact details – your name, email address, phone number, and postal address.
- Business seller information – if you engage us to appraise, consult on, or sell your business: business name and structure, financial statements and performance data, lease and premises details, staffing information, asking price, and your reasons for sale.
- Buyer information – if you register as a prospective buyer: your buying preferences, industries and regions of interest, budget and financial capacity, finance arrangements, and identification details where required to verify your identity before confidential information is released.
- Communications – records of your enquiries, form submissions, emails, phone calls, and meetings with us.
- Technical information – your IP address, browser type, device information, and pages visited on our website, collected through cookies and analytics tools.
We do not ordinarily collect sensitive information (such as health or biometric information). If we ever need to, we will only do so with your consent.
Our services are directed to business owners, buyers, and professional advisers and are not intended for individuals under 18.
2. How we collect personal information
We collect personal information:
- Directly from you – when you submit a contact form, request a business valuation, register as a buyer, engage our consulting services, subscribe to our newsletter, call, email, or meet with us.
- From third parties – such as your accountant, solicitor or other advisers (with your authority), the Benchmark Business Sales network with which we are affiliated, and referral partners.
- From publicly available sources – such as ABN Lookup, ASIC registers and other public records, where relevant to a valuation or sale.
- Automatically – through cookies and analytics when you browse our website.
3. Why we collect, hold, and use personal information
We collect, hold, and use personal information to:
- provide business valuations, appraisals, and consulting services;
- deliver our pre-sale consulting services;
- market and sell businesses on behalf of our clients;
- match registered buyers with businesses listed for sale;
- maintain and administer our buyer database;
- respond to your enquiries and communicate with you about our services;
- send you newsletters, new-listing alerts, and other marketing communications (which you can opt out of at any time);
- improve our website, services, and marketing;
- meet our legal, regulatory and professional obligations, including as a member of the Australian Institute of Business Brokers (AIBB).
4. Confidentiality in business sales
Confidentiality is central to how we operate as business brokers:
- Information about a business listed for sale (including its identity and financial details) is disclosed to prospective buyers only after they have signed a confidentiality agreement and, where appropriate, have verified their identity.
- Seller information is shared on a need-to-know basis and only to the extent necessary to progress a sale.
- We do not publicly identify buyers or disclose their enquiries to anyone other than the relevant seller and the parties’ professional advisers.
5. When we disclose personal information
We may disclose personal information to:
- Prospective buyers or sellers – as necessary to facilitate a business sale, subject to the confidentiality measures described above;
- Professional advisers – such as solicitors, accountants, financiers, valuers and landlords, where required to progress a transaction;
- Service providers – that support our business, such as website hosting, email, customer-relationship management, document-signing, and analytics providers;
- Regulators, courts, and law-enforcement bodies – where required or authorised by law;
- The Benchmark Business Sales network – with which we are affiliated, including its brokers, listing platform, and buyer database – to market listings and match buyers with sellers;
- Online business-for-sale marketplaces and listing platforms – such as businessforsale.com.au, commercialrealestate.com.au, Seek Business and similar platforms – to market businesses listed for sale.
We do not sell, rent, or trade your personal information.
6. Direct marketing
With your consent (or where otherwise permitted by law), we may send you newsletters, new-listing alerts and other marketing material by email, SMS or phone. Our marketing communications comply with the Spam Act 2003 (Cth). Every marketing email we send includes an unsubscribe link, and you can opt out at any time by contacting us using the details below. We will action opt-out requests within 5 business days.
7. Cookies and analytics
Our website uses cookies and similar technologies to remember your preferences, understand how visitors use our site, and measure the effectiveness of our marketing. We may use third-party analytics and advertising tools (such as Google Analytics and social-media pixels) that collect information about your browsing activity. You can control or delete cookies through your browser settings; disabling cookies may affect some website features.
8. Overseas disclosure
We are based in Australia and store personal information in Australia wherever practicable. Some of our service providers (for example, email, cloud-storage, and analytics providers) may store or access information on servers located overseas, including countries such as the United States. Where this occurs, we take reasonable steps to ensure the recipient handles your information in a manner consistent with the Australian Privacy Principles.
9. How we protect your information
We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. These steps include secure (SSL-encrypted) website connections, access controls on our systems, and confidentiality obligations on the parties involved in a sale. No method of internet transmission is completely secure, so we cannot guarantee absolute security.
Where a data breach is likely to result in serious harm to affected individuals, we will notify those individuals and the Office of the Australian Information Commissioner in accordance with the Notifiable Data Breaches scheme under Part IIIC of the Privacy Act 1988 (Cth).
10. How long do we keep your information
We keep personal information for as long as it is needed for the purposes described in this policy or as required by law. Records relating to completed transactions are generally retained for at least seven years to meet legal and taxation obligations. When information is no longer required, we take reasonable steps to destroy or de-identify it.
11. Accessing and correcting your information
You may request access to the personal information we hold about you, and ask us to correct it if it is inaccurate, out of date, incomplete or misleading. To make a request, contact us using the details below. We will respond within a reasonable period (usually within 30 days). We do not charge a fee for making a request, though we may charge our reasonable costs of retrieving and supplying information.
12. Complaints
If you believe we have mishandled your personal information or breached the Australian Privacy Principles, please contact us first using the details below. We take complaints seriously and will investigate and respond within 30 days.
If you are not satisfied with our response, you can complain to the Office of the Australian Information Commissioner (OAIC):
- Website: www.oaic.gov.au
- Phone: 1300 363 992
- Post: GPO Box 5288, Sydney NSW 2001
13. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices or the law. The current version will always be published on this page, with the “last updated” date shown at the top.
14. Contact us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact:
Kurt Simpson
New Chapter Business Sales
ABN: 58 601 012 266
QLD Property Occupations Licence No: 4754495
Townsville, Queensland
Phone: 1300 405 597
Email: kurt@newchapterbusinesssales.com.au